How to run a legal giveaway on your blog

Most of us have hosted a giveaway at some stage on our blogs - it's a great way to create interest, possibly increase your readers, and it's fun! But did you know that most giveaways are not run legally, according to the Office of Gaming in your State in Australia? I've written an article for eBay's Mum's Business to help guide you to create a blog giveaway that is above board and won't land you in trouble.

Managing Your Small Business In The Cloud


You've probably heard about businesses online using "The Cloud". The what? Head over to eBay's Mum's Business website to find my easy-read article all about The Cloud, what it is, and how you can save money and be more efficient using it.

Image: Steph Bond-Hutkin

10 Ways To Use Pinterest To Promote Your Small Business


You've heard about Pinterest, and it's amazing growth and ability to drive traffic for brands. You might have even created an account and pinned a few images of your own. (watch out - it's addictive!). But it's another social media platform and getting your head around it seems like too much work.

If you need a quick, easy read on the basics of how Pinterest works, how to use it, and 10 steps to effectively promote your business, then this article - 10 Ways To Use Pinterest to Promote Your Small Business - is a must-read for you.

This article is particularly relevant for businesses selling products of interest to women and selling services in the creative industries (such as wedding planners, photographers, party and event stylists, architects, landscape designers, graphic designers, artists, crafters, fashion and kids product designers). Or maybe you have a blog or online magazine that you want to promote, or even your own personal brand.

Pinterest has amazing potential for engaging with exisiting and new customers, and deepening industry relationships.

Update 7/9/12: This article has now been retired. You can find a shortened version on the Bondville blog here.

Should You Be Using Twitter?


For the past four months I have been a contributing editor of eBay Australia's new website, Mum's Business, writing about craft, cooking, kids, small business and the home. Head over to check out my new article for small business, Should You Be Using Twitter?

It's tempting to jump onto the bandwagon with the latest social media trend, but should you be spending all your time on Twitter?

Welcome to Bondville Media

Founded by Steph Bond-Hutkin, Bondville Media provides digital marketing consultancy to businesses interested in developing a social media strategy and using online marketing to drive traffic and sales.

Steph-Bond Hutkin also publishes a number of online properties generating more than 50,000 pageviews a month (January 2011, Google Analytics) including the blogs Bondville and Bondville Kids Style, the online store Modern Printables, and the wedding websites Wedding Ideas Australia and the Sunshine Coast Wedding Planner directory.

For more information about Bondville Media consulting services, head to the Consulting tab.
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